ADM2393 – Identidade e Mudança Organizacional

Identidade Organizacional e Identidade nas Organizações. Principais debates e teorias. Identidade Organizacional e Mudança. Imagem e Reputação na Gestão da Identidade Organizacional. Identidade Organizacional em uma perspectiva temporal. Identidade e Sensemaking. Narrativas, Discursos e Storytelling e o processo de construção de Identidades Organizacionais.

Teresa Campos2019-12-18T17:16:25-03:00

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ADM2393 – Identidade e Mudança Organizacional

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