JOSE MAURO GONCALVES NUNES 
QUADRO EXTERNO 
 

Vice-Director and Adjunct Professor of the Multidisciplinary Institute for Training with Technologies at the State University of Rio de Janeiro (IFHT/UERJ). Coordinator of the Transdisciplinary Laboratory of Consumption and Sustainability (LabConsust/IFHT). PhD in Psychology (PUC-Rio, 2000, area of concentration: Clinical Psychology), Master in Psychology (PUC-Rio, 1996, area of concentration: Clinical Psychology), Psychologist (UFRJ, 1992). Author of the books "Design Development: 40 Years Later" (São Paulo: Editora Blucher, 2015, with Gabriel Patrocínio), "Consumer Behavior" (Rio de Janeiro: Editora FGV, 2011), "Market Research" (Rio de Janeiro: Editora FGV, 2011), "Language and Cognition" (Rio de Janeiro: Editora LTC, 2006) and "Consumer Behavior and Market Research" (Rio de Janeiro: Editora FGV, 2006, 3rd edition). His research interests cover the themes of Marketing, Digital Marketing, Consumer Behavior, Market Research, Decision Making, Cognitive Psychology.